Red Dot Award: Brands & Communication Design

Categories & industries

Entries can be made in the two sections “Brands” and “Communication Design”, which break down further.

Brands: Industries

Companies can enter their integrated brand communication in the competition using the 36 industries in the “Brands” section:

  • Automotive
  • Baby & Children
  • Bathroom & Sanitary
  • Beauty & Care
  • Building & Construction
  • Chemical Industry
  • Commodities
  • Consulting
  • Cultural Institutions
  • Electronics
  • Fashion & Accessories
  • Financial Services
  • Food & Beverage
  • Furniture
  • Gardening
  • Heating & Air Conditioning
  • Household
  • Jewellery
  • Kitchen
  • Lighting
  • Media
  • Medical & Healthcare Sector
  • Office
  • Online Services
  • Outdoor
  • Public Sector
  • Retail
  • Software
  • Sports
  • Tableware
  • Technology
  • Telecommunication
  • Tools
  • Tourism
  • Transportation & Mobility
  • Watches

Detailed information on submitting an entry can be found in our Guide to Success.

Communication Design: Categories

Designers, agencies and companies enter individual communication projects and creative work in one or several of the 17 categories in the “Communication Design” section. Detailed information on submitting an entry can be found in our Guides to Success, which have been compiled individually for each category.

Corporate Design & Identity

E.g. Corporate Design, Corporate Design Guide, Corporate Promotional Items

Brand Design & Identity

E.g. Brand Book, Brand Design, Brand Promotion, Brand Stationery


E.g. Content Marketing, Digital Campaigns, Direct Marketing, Image Campaigns

Packaging Design

E.g. Beauty & Care, Beverage, CDs & LPs, Fashion

Publishing & Print Media

E.g. Books, Brochures, Calendars, Cards & Flyers

Annual Reports

E.g. Digital Reports, Print Reports


E.g. Books & Covers, Brochures & Magazines, Movie Titles


E.g. Advertising Illustrations, Cover Illustrations, Editorial Illustrations


E.g. Art Posters, Events & Exhibitions, Infographic Posters, Poster Series

Spatial Communication

E.g. Event Design, Exhibition Design, Facade Design, Information Design

Fair Stands

E.g. Exhibition Design Elements, Stands & Booths

Retail Design

E.g. Bars & Clubs, Brand Stores, Cinemas, Department Stores


E.g. Blogs, Configurators, Digital Campaigns, Digital Innovations


E.g. Books, Culture, Education, Entertainment

Interface & User Experience Design

E.g. 3D Computer Graphics, Health Solutions, Mobile User Interfaces

Film & Animation

z. B. Cel Animation, Cinema Commercials, Computer Animation, Corporate Films

Sound Design

z. B. Ambient Sound, Audio Logos, Brand Tracks, Brand Voices


For questions and remarks, please feel free to contact us:


Red Dot Team
Red Dot Award: Brands & Communication Design
+49 201 838885–49

An overview of all contact persons of the Red Dot Design Award can be found here.