Red Dot Award: Communication Design

Winners’ Benefits

Winning the Red Dot is the well-deserved recognition for high design quality and creativity. It offers the winners exclusive opportunities to communicate their success – to employees, existing or potential clients, business partners and the media.

Winner Label

Whether it is used in high-quality print campaigns or on their own website, the internationally accepted Red Dot Winner Label serves the winners as a PR and marketing tool that they can use to set themselves apart from their competitors in a positive manner and to generate worldwide attention.

Online Exhibition

The online exhibition presents the award-winning works in words and pictures, depending on the type of project also in a video clip. Besides a description, information on the designers and clients as well as further project details, more detailed information is provided for interested parties from business, the media and the design industry.



The two-volume International Yearbook Communication Design published worldwide comprises all prize-winning works and presents them in words and pictures. It also introduces the makers behind the best projects of the year, the Red Dot: Brand of the Year and the Red Dot: Agency of the Year – in interviews and other features.



During the Designers’ Night in Berlin, Germany, all award-winning works will be presented exclusively in the winners’ exhibition “Design on Stage” for one night only. Subsequently, selected projects will be on show in national and international exhibitions, for example in the Museum for Communication Berlin. The exhibition “Red Dot Winners Selection 2018” will be opened on 27 October. Register here to participate in the vernissage at Museum for Communication Berlin.

Media Support

The winners benefit from the international PR as well as the high-quality and wide-coverage media partnerships of Red Dot. Journalists from around the globe receive information and images of award-winning works from their subject areas throughout the year, and individual media requests are answered in a thorough way. The laureates receive a customisable template for a press release to assist them in announcing their success.

Red Dot Design App

The Red Dot App makes the world of design experienceable on the go. It presents among others the award-winning projects with photos, descriptions and additional links. Furthermore, the Red Dot Maps provide tips for design locations nearby and worldwide. The App is free and available for download in the App Store and Google Play Store.


On the day of the award ceremony, the award-winning designers and clients receive their personal certificate as official proof of their excellent performance. A photo shoot puts the proud winners and their Red Dot Certificate in the limelight.

Red Dot Trophy

During the award ceremony, the Red Dot: Best of the Best winners receive the black Red Dot Trophy on stage at the Konzerthaus Berlin in Germany. During the Red Dot Gala, the makers of the best piece of work in a category find out that they have won the Red Dot: Grand Prix. They receive the exclusive white trophy in front of an international audience.



For questions and remarks, please feel free to contact us:

Red Dot Team
Tel.: +49 201 30104 49
E-mail: cd(at)

An overview of all contact persons of the Red Dot Design Award can be found here.