The visual identity of the 59th Thessaloniki International Film Festival is based on a simple idea: the celebration of celluloid as a symbol of film-making and storytelling. The key visual is a film roll that unreels motion graphics, TV and cinema commercials. The moving film strips tell stories, awaken emotions and provide information about the festival. A cinephile-friendly identity that is easy to read and sets itself apart from the design of past years was created in this way.
Thessaloniki Film Festival, Thessaloniki, Greece
Beetroot Design Group, Thessaloniki, Greece
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