Cosmetics Packaging

Allvit Revital Skin Care Line

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This skin care line uses traditional Korean methods for fermenting rare natural substances. The containers interpret the beauty of nature in a contemporary way. Its design vocabulary is reminiscent of a tree growing into the sky, specifically symbolising the Dendropanax tree, which produces the main ingredient of these cosmetics. The minimalist packaging design is characterised by elegantly curved lines. The pattern on the top of the container visualises sunlight on clear water. Its unique colouring evokes the romantic beauty of Korea.

Credits
  • Client:
    Coway Co., Ltd., Seoul
  • Design:
    Coway Co., Ltd., Seoul
  • Creative Direction:
    Won Hee Lee
  • Product Design:
    Jin Hee Kwon