Red Dot Design Award
Corporate/Image Film

Alpine Vision Gran Turismo

Alpine Vision Gran Turismo | Red Dot Design Award

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This online film was created for the launch of a new, virtual vehicle, a historical sports car of the brand Alpine, for the PlayStation video game Gran Turismo 6. It combines different styles such as cartoon style, which is as vibrant as it is poetic, and the styles of paintings and 3D graphics. The transitions are fluid and the narrative pace is fast. The film, which appeals especially to gamers and Alpine-enthusiasts, conveys the euphoria triggered by mountain landscapes, race tracks and not least by the elegance of the Alpine race car.

Red Dot Design Award

Credits
  • Client:
    Alpine, Paris
  • Design:
    Alpine, Paris
  • Creative Direction:
    Emilie Gruson, Paris
  • Film Production:
    Cindy Reivax, Lacen Studio, Paris
  • Film Direction:
    Raphaël Aupy, Fabrice Coton, Paris
  • Music/Sound Design:
    Sixième Son, Paris
  • Post-Production:
    Mathias Garand, Digiteyes, Paris
Alpine Vision Gran Turismo | Red Dot Design Award