Decorative Box

ANOR

The packaging design of this series of ceramic knives was conceived to highlight the premium quality of the product. A white cardboard box made of a specially textured material was refined with a relief embossing in the form of a contoured knife, while the black logo positioned at the centre of the box creates a strong colour contrast. The surface texture of the packaging is reminiscent of a wooden chopping board with many sharp knife marks, thus visualising the most important product benefit in a clear and easy-to-understand way.

Red Dot