Corporate Identity

August Kesseler Winery

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The August Kesseler vineyard was founded in 1924 and is now considered to be a distinguished winery. Over the years, the labels and brand appearance had become somewhat dated. Therefore, they were completely redesigned to be more in line with the reputation of this award-winning winegrower. Each wine features a label in a different Pantone hue – 16 in total – thus using an appealing colour gradient, from strong to muted shades, to give an overview of the range. The vineyard’s initials “AK” are printed in a raised relief on the labels.

  • Client:
    Weingut August Kesseler GmbH & Co. KG, Assmannshausen am Rhein
  • Design:
    Fuenfwerken Design AG, Wiesbaden/Berlin