Corporate Identity

BirdView

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BirdView is a South Korean start-up IT company that offers software services for the cosmetics industry. The square, the core concept of this design, is reminiscent of a pixel. Inspired by the expression “bird’s-eye view”, the logo features a bird in pixellated graphics. The concise colouring lends the design a modern appeal, which stimulates the imagination. Illustrations clearly visualise the different business divisions. The corporate identity was developed together with employees in order to strengthen their identification with the company.

Credits
  • Client:
    BirdView, Seoul
  • Design:
    BirdView, Seoul
  • Creative Direction:
    Yu Jeoung Heo
  • Graphic Design:
    Mi Hyun Kim