Red Dot Design Award
Package Design Identity


Blank | Red Dot Design Award

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Blank created a strong brand identity with a uniform package design for four types of products that are vastly different in size and components. The refined design is characterised by a consistent colouring and underlines the premium feel of the accessory brand. As an environmentally conscious packaging concept, part of the package can be reused as a tray for stationery on the desk. The simple package design with its transparent lid enables consumers to examine the respective product carefully without opening the package.

Red Dot Design Award

  • Client:
    iriver Ltd, Seoul
  • Design:
    iriver Ltd, Seoul Park Jisang, Kim Juyeon
  • project management:
    Sung Baekjin
Blank | Red Dot Design Award