Red Dot Design Award
Illustrations

Bokaka

Bokaka | Red Dot Design Award

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Civet coffee is one of the world’s most expensive coffees. It is marked by a special flavour because the coffee beans have been eaten and defecated by Asian palm civets. Recently, many civet farms have been established, confining the animals to live in cages and be force-fed. In a comparable way, elephants are kept for coffee production. These illustrations seek to raise awareness for the suffering of the captive animals. Using the discrepancy between a cheerful drawing style and brutal content, the aim is to trigger a salutary shock among consumers.

Red Dot Design Award

[Red Dot: Junior Award]
Credits
  • University:
    Cheng Shiu University, Kaohsiung City, Taiwan
  • Design:
    Wun-Tong Guo Yi-Jyun Su, Huei-Yi Jheng Si-Han Chen Fang-Yun Chen Jyun-Jhih Fan Cheng Shiu University