The maxim of the design of this trade fair stand is the creation of a world in which a piece of furniture becomes an active protagonist in a scene reminiscent of an art installation. Upon entering, a single chair is elevated to eye-level. This is the starting point for a dynamic performance which creates a whirl of several dozen chairs, floating over the heads of the viewers. The room is completely clad with polystyrene shingles, creating a reflection intended to amplify the effect of the “chair cloud”.
Brunner GmbH, Rheinau
Ippolito Fleitz Group – Identity Architects, Stuttgart
Axel Knapp, Kirsten Wagenbrenner-Ziegler
Jörg Schmitt, Tilla Goldberg, Bartlomiej Pluskota, Tanja Ziegler, Philip Kottlorz