iPad App

Christophorus – The Porsche Magazine

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The design of the iPad app accompanying the print magazine “Christophorus – The Porsche Magazine”, a sophisticated customer retention tool by Porsche, combines the reading experience of a print product with a high-value design appearance. The magazine’s conceptual aim is to serve as a stage for the Porsche brand – for the cars as well as for the people who invent, produce and drive them. As an extension of this aim, the Christophorus app offers interactive storytelling, a distinctive pictorial language and innovative navigation features.

Credits
  • Client:
    Dr. Ing. h.c. F. Porsche AG, Stuttgart
  • Design:
    KircherBurkhardt GmbH, Berlin
  • head of marketing:
    Antje Saborowski
  • project management:
    Özden Durmus
  • art direction:
    Lasse Kusk, Nils Steinert
  • graphic design:
    Elmar Brümmer
  • text:
    Mark Thiele, Jeremy Bishop