The new Naver Map provides active location information services closely tied to an individual’s lifestyle. Details on points of interest, directions and route guidance are incorporated in a versatile vector map, offering up-to-date, accurate information allowing for personalisation. In order to improve the user experience, an integrated search was created to streamline information accessibility and usability. In a map-centric information layout enabling interaction, users are presented with an organic flow and can access information quickly and easily. Route directions are provided in real time.
Credits
Client:
Naver Corp., Seongnam City, South Korea
Design:
Naver Corp., Seongnam City, South Korea
Creative Direction:
Jinsun Park
Graphic Design:
Inhwan Oh
Jinah Kim
Yooran Ko
Seunghoon Oh
Hyoungjoon Jang