Red Dot Design Award
Food Packaging


Cooookie | Red Dot Design Award

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Sometimes it is difficult to take the last crisps out of a long, cylinder-shaped container. This packaging design, based on geometric forms, offers several solutions to this problem. It includes a column-shaped version the user can shorten by thirds by tearing off sections of the column. Two other solutions make it possible to take out the crisps by squeezing and thus deforming the package. The cardboard packaging features a two-colour design consisting of beige and a second colour for each variant.

Red Dot Design Award

  • Client:
    Shu-Te University, Kaohsiung City
  • Design:
    Yi-Chen Wu, Yi-Chen Tasi, Jia-Yi Li, Jen-Chieh Chen, Zhi-Wei Fu, Bo-Hen Su, Chang-Ruie Tasi, Department of Visual Communication Design, Shu-Te University
  • Supervising Professor:
    Prof. Chien-Feng Chang