Das Auto. Magazine

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The app for the brand publication “Das Auto. Magazine” by Volkswagen AG – particularly its content-related features programmed for iPad – complements the print edition with a responsive web design. Facilitated by a versatile layout that is characterised by vibrant photo spreads, each brand area has the possibility of placing individual content and compiling the magazine in a clearly outlined form, specifically developed to reflect regional differences. The area editors can thus choose the extent to which they want to adapt the magazine to their needs.

  • Client:
    Volkswagen AG, Wolfsburg
  • Design:
    KircherBurkhardt GmbH, Berlin