Designwirtschaft in Bayern

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Bavaria prides itself on long-standing traditions and innovations. Based on this premise, this publication concept dealing with the design profession in Bavaria has two different parts. The main section with its statistical facts evinces a clear and factual design. In the second section, consisting of five individual booklets, designers and theorists have their say. Here the focus is on innovation, research and the future. In terms of form, both parts differ with regards to format, material, typography and colour scheme, thus generating creative tension.

  • Client:
    Bayerisches Staatsministerium für Wirtschaft, Infrastruktur, Verkehr und Technologie, Munich
  • Design:
    Die Krieger des Lichts GmbH, Nuremberg
  • creative direction:
    Darius Gondor
  • graphic design:
    Niko Singer
  • project management:
    Annika von Karger