Packaging

Eco Friend

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The packaging design for the Eco Friend tissues echoes the environmental friendliness of the product. The carton, decorated with a filigree pattern in two-colour printing, consumes comparatively few resources. The decorative tissue box is available in three different designs, with northern European-style nature motifs and harmonious colours emphasising the ecological product concept. The recycled paper used for the packaging simplifies the production process, yet it still conveys a sturdy and high-quality impression.

Credits
  • Client:
    Yuhan-Kimberly, Seoul
  • Design:
    Yuhan-Kimberly, Seoul
  • Creative Direction:
    Sangmi Kim
  • Art Direction:
    Nari Hong