ThyssenKrupp Annual Report 2009/10

Einblicke. Unsere neuen Zukunftsorte. Für Menschen, Ideen, Lösungen.

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As a blend of an informative atlas and a vivid travel diary, the annual report by Thyssen-Krupp invites readers to set out on a journey exploring new site locations. The report comes in magazine format and covers not only economic aspects but also values such as sustainability and corporate responsibility. Inspired by the typical look of climate maps, the creative idea of “streams” is implemented in the shape of streamlines. Theseillustrate in a vivid manner what impulses the new site locations imply for the company group, as well as the local economy, the region and its people.

  • Client:
    ThyssenKrupp, Essen
  • Design:
    häfelinger + wagner design, Munich
  • creative direction:
    Annette Häfelinger
  • art direction:
    Stefanie Kuttig
  • graphic design:
    Florian Doeffinger
  • project management:
    Stefan Schwarz
  • photography:
    Sorin Morar
  • printing:
    Ulrich J. Eberl, Eberl Print