The Ericsson Digital Content Viewer is a browser-based content management platform which all employees in the organisation can access to share diverse media content, including interactive digital demonstrations. This tool enables marketing, sales and subject matter experts from all of the company’s technology divisions to share and present over 200 branded assets to customers and other external stakeholders in a structured and coordinated way. The presentations, videos and demonstrations, displayed in full screen format, provide an immersive experience across different desktop and mobile devices.
Credits
Client:
Ericsson, Stockholm, Sweden
Design:
Ericsson, Stockholm, Sweden
House of Radon, Stockholm, Sweden
Project Team:
Ericsson: Rolando Ramirez (Director Brand Design)
Eliot Freed (Project Management)
Hans Höglund (Strategic Planning)
Tommy Johansson (Technical Direction)