Excessive Attention

Excessive attention can damage relationships, as overly focused people do not consider whether the other party really needs their help or not. This project translates the issue into expressive images with surreal elements. The effect of constant observation and commenting, which occurs when attention is entirely focused on others, is visualised by a multitude of eyes and mouths within frayed heads. The agglomeration of motifs is designed to be both eye-catching and obtrusive. In this way, the posters seek to spread the message that we should give each other more space and freedom.

Red Dot

Credits

University:

Fuzhou University of International Studies and Trade, Fuzhou, China
Supervising Professor:

Zi Zhi
Design:

Xi-Xuan Hu Xiao-Li Lin Xiao-Jie Yin, Fuzhou University of International Studies and Trade