Music Packaging

EXO – MAMA

Back

This is the debut album of the twelve-member boy group EXO, which performs as EXO-K in Korea and EXO-M in China. The two versions of the album cover differ only in their colour, otherwise featuring identical design elements, such as the band’s logo and a hexagonal emblem. The high-gloss effect increases the rational look of the cover design. With a minimalist typography, the track list on the back of the album conveys the feel of a spaceship interior. The enclosed booklet was designed in a hexagonal form to resemble the band’s logo.

Credits
  • Client:
    S.M.Entertainment, Seoul
  • Design:
    S.M.Entertainment, Seoul