Cosmetics Packaging

Eyes Cream

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Based on the classic American ice cream container, the packaging design for this new concealer series called “Eyes Cream” follows an original design idea. The cups sealed with a paper band highlight the special feature of the eye-care cream, which is stored in the fridge, thus cooling the eye area and providing a decongesting effect. Trendy pastel colours characterise the five different “flavours” – mint, raspberry, vanilla, blueberry and chocolate – with their names conveying the product concept. In order to apply the cream hygienically, the lid contains a wooden spatula.

Credits
  • Art Direction:
    Stella Daumenlang, KOREFE
  • Account Management:
    Andre Martens, Kolle Rebbe GmbH
  • Client:
    T.D.G. Vertriebs GmbH & Co. KG, Hamburg, Germany
  • Design:
    KOREFE, Hamburg, Germany, Kolle Rebbe GmbH, Hamburg, Germany
  • Creative Direction:
    Tim Esser, Kolle Rebbe GmbH
  • Head of Innovation & Design:
    Alan von Lützau, KOREFE
  • Executive Creative Direction:
    Sascha Hanke, Kolle Rebbe GmbH
  • Production:
    Lore Glander, Kolle Rebbe GmbH