Cosmetics Packaging

FACEGYM

This packaging design for a line of skincare products is made of solid aluminium. It meets consumer expectations of luxury while also being infinitely recyclable. For this project, an innovative Italian metalware manufacturer was commissioned from outside the normal supply chain of the beauty cosmetics industry. The result is a jar that is especially competitive in the luxury market due to its recycled aluminium, with a refill system made of 100 per cent recycled marine plastic. Each jar is individually numbered to encourage consumers to keep it as a valuable object, rather than as a disposable, one-time-use plastic container.

Red Dot

Credits

Client:

Facegym, London, United Kingdom
Design:

ESTABLISHED, New York, USA
Project Team:

ESTABLISHED: Sam O'Donahue (Creative Director) Peter Ash (Design Director)