Red Dot Design Award

Fashion Fusion

Fashion Fusion | Red Dot Design Award

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Fashion Fusion is an international ideas competition, designed and made a reality in Germany. While Deutsche Telekom received more than 120 entries, 12 teams made it into the final round and three finalists were awarded. Along with partners and a network of excellence, Deutsche Telekom created a distinctive ecosystem for innovation. Innovative brands and trendsetters from the fashion and tech industries joined the initiative – as supporters, coaches and members of the jury. The magazine “Unfolding the future of fashion and technology” is the documentation of the first Fashion Fusion initiative that took place in 2016/2017.

Red Dot Design Award

  • Art Direction:
    Merle Düpmeier
  • Client:
    Deutsche Telekom AG, Bonn, Germany
  • Design:
    MUTABOR, Hamburg, Germany
  • Design Team:
    Ben Erben, Jonas Möllenbeck
  • Fashion Stylist:
    Julia Freitag, Berlin, Germany
  • Creative Direction:
    Axel Domke
Fashion Fusion | Red Dot Design Award