Packaging Design


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The design of this gift packaging is inspired by the correlation between consumer, manufacturer and the environment. Analogous to the 3R principle, the use of plastic is avoided; in addition, the recycling possibility is enhanced. The stable packaging is available in three versions, with illustrations in four different colours showing typical Taiwanese animals and plants. The small box is hexagonal; the rectangular box features prominent, rounded edges. A further box is, with its hinged panels in the centre at each side, reminiscent of a basket.

[Red Dot: Junior Award]
  • Client:
    Hung-Chi Tsung, Zhubei City, Hsinchu County, Taiwan
  • Design:
    You-Chun Chin, Taichung City, Taiwan
  • University:
    Chaoyang University of Technology, Taichung City, Taiwan