Food Packaging

Fontana Extra Virgin Olive Oil

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Fontana’s Extra Virgin Olive Oil is made from select olives from Spain. The packaging design underscores the premium quality of the brand and uses nature-related visual language. The illustration of a lark, famous for its beautiful singing, and an olive twig bathed in sunlight convey an emotionally appealing brand message. The label features a special colour and a slightly different motif for each flavour, helping consumers to differentiate between the three oil types.

Credits
  • Client:
    Sempio Foods Company, Seoul
  • Design:
    Sempio Foods Company, Seoul
  • Art Direction:
    Bo-Hyun Kim
  • Graphic Design:
    Bo-Hyun Kim, Nuly Kim, Ji-Yeon An, Areum Oh, Yu-Jung Chae