Red Dot Design Award
Pavilion

Good ideas glow in the dark

Good ideas 
glow in the dark | Red Dot Design Award

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Aiming to communicate a successful business year despite the ongoing crisis, the Adris Group presented itself in a pavilion at the Weekend Media Festival, the largest media industry event in Southeast Europe. The pavilion was made to present the annual report of the Adris Group, a brochure that literally glows in the dark, illustrating how only good ideas can light up the path out of the crisis. The concept consisted of a room in which, upon entering, the lights faded out and the only things that could be seen were the annual reports glowing on the shelves and tables.

Red Dot Design Award

Credits
  • Client:
    Adris Group, Rovinj
  • Design:
    Bruketa&Zinic OM, Zagreb Brigada, Zagreb
  • creative direction:
    Vesna Durasin
Good ideas 
glow in the dark | Red Dot Design Award