Corporate Identity

GR2014EU Hellenic Presidency of the Council of the European Union

Back Download

The corporate identity of the Hellenic Presidency of the Council of the European Union conveys the main focal points of the political agenda, such as the enhancement of the “Mediterranean Blue Economy”. The concise signet shows a sailing boat against a blue background and suggests that all EU citizens should sail together into a common future. Using the formalistic properties of the logo as a basis, a range of flexible design elements has been created, which can be tailored to suit all needs. This includes an animation video that documents the start of the Presidency.

Credits
  • Client:
    Hellenic Republic, Ministry of Foreign Affairs, Athens
  • Design:
    Beetroot Design Group, Thessaloniki
  • Creative Direction:
    Alexis Nikou, Vangelis Liakos, Yiannis Charalambopoulos
  • Art Direction/Illustration:
    Alexis Nikou
  • Animation/Motion Design:
    Harris Hatzimpaloglou
  • Sound Design:
    Karolos Gakidis