Red Dot Design Award
Beverage Packaging

Guangliang Data Bottle

Guangliang Data Bottle | Red Dot Design Award

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“Speaking with data” is the motto of this packaging design for four alcoholic beverages, each having a different share of base wine. The respective proportion of 19, 29, 39 and 59 per cent is clearly stated both on the bottle and the outer packaging. Through these numbers, the design not only says something about the core quality of the beverages, it also ensures transparency and communicates that the brand accepts monitoring on part of the consumers. The expressively designed packaging is made from environmentally friendly, recyclable materials.

Red Dot Design Award

Guangliang Data Bottle | Red Dot Design Award
Guangliang Data Bottle | Red Dot Design Award
Guangliang Data Bottle | Red Dot Design Award