Homo Travellus

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This travel agency, which offers tailor-made holidays, pursues the philosophy that travelling is a personal experience rather than a matter of specific destinations. As an innovative solution to integrate this in a new website, a 17 question challenge is presented to visitors asking them to pick favourite tasks with a simple yes or no. As the stated experiences accumulate, the resulting destinations change. Visually this is impressively implemented by using hand-crafted illustrations that move across the screen and, depending on the answer, either stick as elements to the interface or virtually fall off.

  • Client:
    Homo Travellus, Lucerne
  • Design:
    Linakis Digital, Athens
  • Creative Direction:
    Marios Linakis
  • Art Direction:
    Ioanna Barouta
  • Digital Concept/Web Design:
    Nikos Mavromatis
  • Technical Direction:
    Vasilis Linakis