Red Dot Design Award
Cosmetics Packaging

It’s Skin – Power 10 Formula

It’s Skin – Power 10 Formula | Red Dot Design Award

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To visualise the effects of the four new products in the extended Power 10 Formula skincare line, this packaging design uses expressive chemical element symbols as main motifs, paired with vividly fluorescent accent colours. The idea of adding lattice patterns in the background and distinguishing the products through letters that look like symbols of chemical elements lends emphasis to the image of being trustworthy and safe. To help consumers understand each product even better, the packaging also comes with a window design in the shape of an element symbol, inviting users to open the window and access additional product information.

Red Dot Design Award