Red Dot Gala: Product Design 2025 Start Livestream: 8. Juli, 17:45 Uhr (MESZ)
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Beverage Packaging

Lin La

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The popular Taiwanese phrase Lin La means “That’s okay, that’s fun!” and as a motto reflects this beverage brand’s attitude towards drinking. The six different alcoholic beverages are assigned artistic illustrations which refer to their respective country of origin and depict a characteristic humanised animal. Each bottle is in a cardboard box the design of which communicates distress on one side and relaxation on the other. It is easy to open thanks to a hook and loop fastener, and also contains three paper cups for enjoying the drink directly.

Red Dot

Credits
  • University:
    China University of Technology, Taipei City, Taiwan
  • Supervising Professor:
    Kang-Lin Chiang
  • Design:
    Bao-Yuan Li, Yu-Chun Chiu, China University of Technology
Lin La
Lin La
Lin La
Lin La

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