Website,Online Shop

loewe.tv

“Relevance”, “humanity” and “intelligence” were the key values for the redesign of the website for electronics manufacturer Loewe. The result is a floating layout, based on firm functionality. The modular page structure follows a subtle storytelling, yet still allows for a highly personalised and efficient user experience, making visits to the website a playful and expedient experience, enhanced by a finely tuned typographic concept. The site is centred around a seamlessly integrated direct sales platform for the wide range of the brand’s electronic products.

Red Dot

Credits

Art Direction:

Meike Köstring
Client:

Loewe Technologies GmbH, Kronach, Germany
Design:

Corporate Creation GmbH, Munich, Germany
Graphic Design:

Nicoleta Countoura, Hubertus Scholtz, Kenneth Fraunhofer

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