Corporate Identity

LZF High Fidelity

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The wood veneer lighting manufacturer LZF merges design, music, motion graphics and art in its “High Fidelity” collection, creating an innovative brand experience. The 12 lamps are accompanied by 12 songs, 12 album covers, 12 posters and 12 animated short films. In a homage to the covers of jazz records from the 60’s and soundtracks from the 70’s, a creative brand environment comes into being. The connection to music has always been part of the corporate culture, which is now, for the first time, explicitly conveyed through this lighting collection.

Credits
  • Client:
    LZF LAMPS, Valencia
  • Design:
    LZF Creative Team, Valencia