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This graphic project for the novel “Macunaíma”, a literary mark of Brazilian modernism from 1928, presents a special fold and unfold dynamic, in which 16 illustrations – silk-screen prints with bold neon colours – are glued across its pages and folded inward. Upon arriving at each illustration, the reader can either ignore the prints by leaving them folded for a more “well-behaved” read, as the text itself is diagrammed with the poise of any traditional literary work, or they can “play” with them, allowing for a myriad of possible constructions that also reflect the facets and deep content of the stories.

  • Client:
    Ateliê Editorial, São Paulo, Brazil
  • Design:
    Casa Rex, São Paulo, Brazil
  • Design Direction/Graphic Design:
    Gustavo Piqueira
  • Design Team:
    Samia Jacintho, Alex Gyurkovicz, Marianne Meni
  • Printing:
    Caroline Vapsys, Laura Haffner, Marcela Souza, Michele Santos, Victor Sassaki
  • Illustration:
    Gustavo Piqueira