TV & Cinema Commercial

Mechanics

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With the claim “Making sure your Audi doesn’t fall into the wrong hands”, this image commercial was developed to demonstrate that Audi Service is the best place to be whenever customers need service for their car. Elaborately produced like a cinema movie, the spot shows a perilous car chase, which emphasises the dynamic brand image: in an exaggerated way, countless mechanics chase the car until it finds a safe sanctuary in the Audi service centre. This TV and cinema commercial was flanked by a print and online campaign.

Credits
  • Client:
    AUDI AG, Ingolstadt
  • Design:
    thjnk berlin gmbh, Berlin