Red Dot Design Award
Travel App

Mein Schiff – TUI Cruises App

Mein Schiff – TUI Cruises App | Red Dot Design Award

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As one of the first cruise operators, TUI Cruises has digitalised its entire customer journey. Centrepiece is the “Mein Schiff” (My Ship) app which en- ables guests to conclude their travel on all smart devices. The interface corresponds to the corporate design of the company in a consistent manner. The app is steadily being improved and includes board telephony and a new online check-in. Inspiring extra features such as the holiday countdown and a virtual tour of the cruise ship including VR mode option increase the anticipation of going onto the next cruise.

Red Dot Design Award

Credits
  • Client:
    TUI Cruises GmbH, Hamburg, Germany
  • Design:
    CELLULAR GmbH, Hamburg, Germany
Mein Schiff – TUI Cruises App | Red Dot Design Award
Mein Schiff – TUI Cruises App | Red Dot Design Award