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Memorieslab is a high-end online photo lab and gallery, dedicated to the exploration of photographic preservation. The packaging for their product range had to be unique with premium touches in order to represent the brand’s positioning and concept. The overall look and feel of the packaging was kept intentionally minimal and contemporary. The brand patterns were created as accents referring back to chemical processes that take place during traditional photo development in the darkroom.

  • Design:
    LOOVVOOL, Hong Kong
  • Creative Direction:
    Hannes Unt
  • Client:
    Memorieslab, Hong Kong
  • Graphic Design:
    Neil Watson, Hannes Unt
  • Account Management:
    Jaime Chua