Modern Expo is a global company engaged in the design, creation and implementation of commercial equipment for shop spaces and warehouses. The main task for the development of the new corporate design was to get away from common associations with metal and shelves. The objective was to attach the concepts of transformability, flexibility and modernity to the brand. The developed logo is a symbolisation of space, with a mutable and modular arrangement of the lettering. The corporate appearance thus looks organised and as efficient as possible.
Credits
Client:
Modern Expo, Strumivka, Lutsk, Ukraine
Design:
Madcats Agency, Kyiv, Ukraine
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