Red Dot Design Award
Consumer Kiosk

MyLook Magic Mirror

MyLook Magic Mirror | Red Dot Design Award

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This consumer kiosk makes shopping for a new pair of glasses easier. The custom-built digital mirror captures photos of customers in new store frames, which they may then view while wearing their prescription glasses. Multiple frames can be compared from various angles, and the customer can even share different looks with friends on Facebook or via e-mail for added validation. The kiosk’s interface is big and bold, relying on simple language, animation and colour cues, which makes it easy for anyone to use.

Red Dot Design Award

  • Client:
    Luxottica Retail, Mason, Ohio
  • Design:
    SapientNitro, Boston, Massachusetts
  • creative direction:
    Pete Tschudy
  • art direction:
    Josh Bean
  • text:
    Lynn Bossange
  • project management:
    Peter Cundall
  • account management:
    Scott Cleversey
  • technical direction:
    Vivek Agrawal
MyLook Magic Mirror | Red Dot Design Award
MyLook Magic Mirror | Red Dot Design Award