Red Dot Design Award
Corporate Identity


Netia | Red Dot Design Award

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The adaptable design concept for Netia focuses on the importance of telecommunications as a rapidly developing industry. The result is a visual identity that reflects the cellular structure of the world by abandoning the idea of a fixed logo design. Instead, colourful dots in a variety of different positions create versatile motifs. Against a white background, this visual language has a highly distinctive and easy-going appeal. Complemented by the company’s name, a consistent visual identity is created, which can be applied effectively to various media and advertising materials.

Red Dot Design Award

  • Client:
    Netia S.A., Warsaw
  • Design:
    White Cat Studio, Warsaw
  • creative direction/concept:
    Micha ojewski
  • graphic design:
    Micha ojewski, Mariusz Lewczyk, Marcin Kuczy ski, Tomasz Kuczma
  • project management:
    Ewa Ere ska-Szewczuk, Pawe ojewski
Netia | Red Dot Design Award