“next times” is the newspaper of the international kitchen brand next125. As a counterpart to the catalogue with its rather technical characteristics, the newspaper’s aim is to give the product emotional appeal. Especially in the digital age, newspapers stand for a trustworthy medium of information. Therefore, it perfectly transports the manufacturer’s core values: design, sustainability and affordable pricing. Due to the double-page photo spreads in combination with the large format the readers can discover something new at the turn of every page.