Packaging Design

OBH Nordica

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OBH Nordica is the Scandinavian market leader in small household appliances and kitchen equipment, whose product development is often conducted in collaboration with Scandinavian designers. In the course of a redesign of the brand, the product range was divided into various categories that differ in terms of their packaging concepts. The product line playfully uses colour contrasts of blue and black, and it features an eyecatching graphic pattern in the lower packaging section. The logo resembles a seal, thus communicating tradition, quality and innovative performance.

Credits
  • Client:
    OBH Nordica, Sundbyberg
  • Design:
    Designkontoret Silver, Stockholm
  • Creative Direction:
    Jacob Bergström
  • Graphic Design:
    Sofia Frank Öberg, Jonas Berg
  • Artwork:
    Monica Holm
  • Account Management:
    André Hindersson
  • Strategic Planning:
    Malin Edvardsen