Corporate Publishing

Occhio Product Book

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The “Product Book 2017” compiles the history and evolution of the Occhio brand into one medium. The brand equities, product series, innovations and inspirations spread across 160 pages are presented by the register in a clearly structured form. With the help of this guiding principle and in accordance with the claim “light is evolution”, it was possible to render a lively experience of the content without complexity for end customers as well as architects and light designers. With specific pointers towards the digital channels of the brand, readers are led from the world of print to that of digitalisation.

Credits
  • Chief Executive Officer:
    Peter Martin
  • Client:
    Occhio GmbH, Munich, Germany
  • Design:
    Martin et Karczinski GmbH, Munich, Germany
  • Design Direction:
    Simon Maier-Rahmer
  • Design Team:
    Alexandra Metzger, Nathalie Fumelli, Lennart Engelmann
  • Customer Advisory Service:
    Christopher Schmid