Red Dot Design Award
Commercial

OLX – Free Delivery

OLX – Free Delivery | Red Dot Design Award

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The TV commercials use a tongue-in-cheek approach to advertising the free delivery service provided by Ukrainian marketplace OLX: in the style of Ukrainian sitcoms, the videos show regular people in authentic surroundings, celebrating their birthday with family, or at work. Each commercial has its own aesthetic and imagery – from conservative and nostalgic to sober and modern. Their shared feature is the situational comedy they portray. The commercials were developed with a special focus on the dialogues, which sound natural, yet convey the advertising message succinctly and memorably.

Red Dot Design Award

OLX – Free Delivery | Red Dot Design Award
OLX – Free Delivery | Red Dot Design Award
OLX – Free Delivery | Red Dot Design Award
OLX – Free Delivery | Red Dot Design Award
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