Brochure Collection

Parador Compendium

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The Parador Compendium com-prises various image publications about the company, its brands, innovations and partner programmes, as well as special issues and customer brochures about the range of products. Its sophisticated design conveys the brand’s positioning in the premium segment. Elaborately composed image worlds use target-group-specific details to show living spaces that are full of life and that all tell their own story. Large-scale icons on the inside of the brochure refer to specific product features and surfaces.

Credits
  • Client:
    Parador GmbH & Co. KG, Coesfeld
  • Design:
    Martin et Karczinski GmbH, Munich
  • creative direction:
    Peter Martin
  • art direction:
    Marcus-Florian Kruse, Patrick Wachner
  • graphic design:
    Christina Bee, Martin Buck, Holger Königsdörfer
  • text:
    Wolfgang Wirsching
  • photography:
    Thomas Popinger