Corporate Design

Pollux by Cineplex – Cinema with Personality

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Pollux by Cineplex is a cinema in Germany, which follows a special concept. It provides the comfort and technical features of a contemporary multiplex cinema, but nevertheless has the atmosphere and the charm of a culturally ambitious picture palace. Matching the specifically developed brand name and the slogan “a cinema with personality”, a flexibly applicable corporate design was created, which is used to grab attention in a wide variety of different communication media. The black-and-white contrast is paired with a range of accent colours to produce an eye-catching effect.

Credits
  • Client:
    Pollux by Cineplex, FTB Esch-Renneke Betriebsgesellschaft mbH, Paderborn, Germany
  • Design:
    GUCC GmbH, Münster, Germany
  • Motion Design:
    Sören Wolf, Daniel Bunge
  • Music/Sound Design:
    Christian Hund
  • Design Team:
    Henning Labuch, Eske Lübbers
  • Concept:
    Carsten Christochowitz, Wibke Krieter