User-Generated Content

Porsche GTS Community

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GTS – these three letters stand for Gran Turismo Sport and thus for pure driving pleasure on spectacular routes. A global digital platform for the GTS Community makes this unique feeling experienceable now in an innovative way, across different series and for the long term. Special GTS routes that allow unfiltered driving dynamics and performance can be discovered, rated, commented and shared by car enthusiasts around the world. Each route is given a “GTS factor” for easily locating and identifying the most outstanding ones and users can even capture their own most spectacular routes via a GTS app using GPS.

Credits
  • Client:
    Dr. Ing. h.c. F. Porsche AG, Stuttgart
  • Design:
    UDG United Digital Group, Hamburg
  • Creative Direction:
    Martin Spies
  • Concept:
    Uwe Todoroff, Florian Stein
  • Graphic Design:
    Benjamin Pausch
  • Project Management:
    Samuel Knoche
  • Programming:
    Johannes Weil, Jens Heidl, Linus Fütterer, Julian Armbruster
  • Content Management:
    Christian Edelmann, Rebekka Heinisch