Red Dot Design Award
Label Design


RACC | Red Dot Design Award

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As an enriching functional beverage with ingredients like calcium and protein, which are beneficial for beauty care and joints, RACC is available in five different flavours. In order to convey the professionalism of this healthy drink, the label design focuses on numbers that represent the particular features of the product, lend the drink a highly distinctive appearance and underline its functional reliability. For a contemporary look, the design has been reduced to the essentials, while the use of different colours makes product selection easier.

Red Dot Design Award

  • Client:
    BIOHAUS, Seoul
  • Design:
    CDR Associates, Seoul