Red Dot Design Award
Public Installation

Radwende – Change Your City for Cyclists

Radwende – Change Your City for Cyclists | Red Dot Design Award

Back Download

This installation was part of a campaign initiated by activists as a response to the fact that the town of Wiesbaden, according to an assessment, was ranked as the least bike-friendly city in Germany. Therefore, the aim was to open up new possibilities together with cyclists, based on the individual routes they take, to create a fictitious city map. A drawing machine in the Wiesbaden state museum recorded these cycling paths on a daily basis and thus produced a work of art every day, showing where cycling lanes were most needed.

Red Dot Design Award

  • Client:
    Scholz & Volkmer GmbH, Wiesbaden
  • Design:
    Scholz & Volkmer GmbH, Wiesbaden
  • Creative Direction:
    Michael Volkmer
  • Concept:
    Nanna Beyer
  • Production:
    Tom Kresin
  • Technical Direction:
    Manfred Kraft
  • Programming:
    Thomas Kuster, Florian Finke